See on Scoop.it – Honoree Marketing Tips & News Should you accept LinkedIn connection requests from strangers? Before deciding, make sure you understand the security and reputation risks. Dawn Matheson‘s insight: This is a good reminder that you need to … Continue reading
See on Scoop.it – Expertise of Mom’s Choice Getting people to notice your content is a mastery that takes experience to fully comprehend. This power words infographic will help you find the shortcuts. Dawn Matheson‘s insight: Why say utilize when … Continue reading
Looking for a great Webinar? Want some guidance for video marketing? How about television and radio interviews? Then you’ve come to the right place! In this morning’s mail, I had a note from Susan Harrow, Branding and Marketing Expert. Her … Continue reading
Welcome Honorees & Visitors! We’re glad you’re here to meet our newest members of the Mom’s Choice Awards® family! Every month we publish a Press Release announcing the newest group of Mom’s Choice Awards® Honorees who have EARNED our Honoring Excellence … Continue reading
See on Scoop.it – Honoree Marketing Tips & News Dawn Matheson‘s insight: Very practical, useful advice on quick "fixes" to get more from Pinterest for your blog. If you are still thinking about Pinterest, you’ll want to look at the … Continue reading
We hope you’ve had a chance to read about our opservations from Publishing University 2013 and the experts’ thoughts on book publishing and marketing, Today I’ll start with this question: have you ever thought of yourself as a global company? Most … Continue reading
This post has been updated to more accurately reflect the source of the idea that book sales won’t make you money. This is the second in a three-part series about attending the Independent Book Publishers’ Association (IBPA) Publishing University last … Continue reading
In two words? A. LOT. The Independent Book Publishers’ Association (IBPA) is for anyone in the independent book industry: printers and graphic sources; logistics and shipping; converter and subscription services; and of course, publishers, writers, and illustrators.. If you are … Continue reading
See on Scoop.it – Honoree Marketing Tips & News Dawn Matheson‘s insight: This question, posed in the post, says it all! Question: Why would you put your Facebook vanity URL onto a highway billboard instead of the URL of your own website? … Continue reading
See on Scoop.it – Honoree Marketing Tips & News A straight-forward guide to getting your Google Analytics set up and running. Dawn Matheson‘s insight: This is probably the most helpful piece I’ve ever seen on setting up Google Analytics. See … Continue reading